Sat down with my friend Scott Orn of Kruze Consulting a couple of weeks ago to help kick off his new podcast “The 1 California“. Had a great time talking about the new Pearl Jam merch we have in stock, what Apple looks for when featuring apps and building businesses in the music industry.

We had a great time and hope you learn something. Hit me on Twitter at @Aten if you liked it, have a question or have feedback.

Listen here – http://www.the1california.com/episodes/14737-ed-aten-of-merchbar-aten

Update: Just today Merchbar was featured again. This time in the Back To School section of the App Store. Wahoo!